Over the years, we’ve often highlighted customization as a defining feature of our work. But more than anything, customization reflects our ability to respond to evolving needs, to shifts in the design process, and to the individual vision of each designer we work with.
Today, designers are asking for more than a set of standard options. They’re looking for creative collaboration. They want to shape pieces that reflect the specific needs of their clients and the distinct character of their projects. Often, this means reimagining one of our existing silhouettes: softening a squared arm, changing the pitch, adjusting the depth, or modifying stitch lines to suit a particular use or aesthetic.
These kinds of requests don’t fall outside the norm; they point to a broader shift in the industry. As designers continue to stretch creatively, the demand for flexibility, responsiveness, and shared authorship continues to grow. At Nathan Anthony, we’ve built our process around meeting that demand with care and precision.
Our ability to do that is rooted in how we work. Because we design and manufacture in Los Angeles, we’re able to move quickly, maintain quality at every step, and stay closely aligned with our clients from initial concept to final delivery. That structure allows us to say yes more often – and to deliver on that yes without compromise.
As the year winds down, I’ve been thinking about the projects that left a lasting impression. They weren’t just successful because they were beautiful, but because they were built in partnership. They involved trust, clear communication, shared problem-solving, and a mutual commitment to doing the work well.
This kind of collaboration continues to shape how we think, how we work, and how we grow. It’s the part of the process I find most fulfilling, and it’s one of the values we remain most committed to in the months ahead.
If you’re interested in exploring how customization can support your design work, we’ve created a resource that may be helpful. Elevate Interior Design Projects with Customized Upholstery offers practical guidance, inspiration, and insights from our team on tailoring pieces to suit specific spaces and client needs. To request a copy, simply reach out to our Custom Design Concierge™ Team. They’re available to answer questions about sizing, COM/COL, finishes, and modifications—and to support you in finding the right solution for each project.
Tina Nicole
Co-founder and Chief Creative Officer
Nathan Anthony Furniture, Los Angeles
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